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web promotion

RSS for beginners

Watch this excellent short video for a simple explanation of RSS (Really Simple Syndication).

RSS provides the facility for both individuals and other websites to use content from the website publishing the RSS feed. Individauls can read the content using news reader software, Other websites can also update their own content with items listed in an RSS feed. Other popular formats like Atom also allow websites to publish news feeds in a similar fashion.

Promoting Irish websites on local search engines

It is becoming increasingly difficult in competitive keyword segments to rank well on the major search engines. Gone are the days when you can set up a brochure website (a website with a few static pages that don't change over time), even if it is well optimised for search engines, and appear on the first page of the search engine results for your keywords. Local or geographic search can and will help greatly, however.

In the Top 10 on Google for: Leitrim web design

We've made it to postition 9, on the first page of the results pages on Google for the search term "Leitrim web design". A little search engine optimisation goes a long way...

We started out before we resumed this blog at about position 24, on page 3, for our keywords, Leitrim web design. We're talking search engines here, not tabloids, so your average web surfer will usually never get to page 3. So when we noticed our jump this week to page one, well, needless to say, "Wehooo!!" Result.

Going up in the SE charts!

Well, we've had a little movement in our rankings on the search engines this last week for our keywords Leitrim web design, so it seems that those few little search engine optimisation (SEO) tweaks have paid off...

MSNbot was the most active this week in terms of indexing new pages although it hasn't been reflected in Search Engine Results Pages (SERPs), maintaining our position for the keywords Leitrim web design, at second place.

Web Promotion Revisited

After an initial burst of enthusiasm with regard to optimising webforge.biz for search engines, with particular emphasis on Google, and achieving a Google Page Rank (PR) of 4, we got comfortable and rested on our laurels assuming that it could only get better from here...

Google biased towards bigger sites

Google is not always going to give the most relevant results. Smaller websites, with smaller development bugets, may not have the resouces to make sure their site is optimised for Google and other search engines. Consequently, even though they may have the most relevant information on a particular topic, they may not score well in the search engine results pages (SERPs). We look at the Ballinamore Golf Club website as an example.